#UltraFresh Archives – PorchDrinking.com
The vast majority of craft brewers take immense pride in every beer they produce, and it shows in the exuberance they demonstrate while discussing their creations to patrons during Illinois Craft Beer Week. Sure, beer releases, festivals, events and tap takeovers during craft week are wrought with stressful, logistical challenges. Nonetheless, whatever might betide, in those moments when a beer fan inquires as to the details of a beer served, sheer joy routinely arises. In fact, all those associated with the brewery exude palpable excitement when presented with an opportunity to speak about their products.
All that hard work. All that cleaning. All that blood and sweat is worth it when it gets boiled down to the very essence of beer making — the beer, itself.