• Tristan Chan
• On October 15, 2012
• http://porchdrinking.com
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Ever wonder what goes into setting up a major booth, or as the industry calls them, an endcap booth at the Great American Beer Festival?  New Belgium Brewery out of Fort Collins, Colorado was nice enough to allow us to shadow their Thursday morning set up. We condensed that approximately two hour process into one and a half minutes.  A big thanks to New Belgium Brewing!