#bostonbeercompany – PorchDrinking.com
It is still the biggest news to come out of the craft beer industry this year: Boston Beer Company purchased Dogfish Head Brewery for a reported sum of $300 million. The move merges the two brands under the collective roof of Boston Beer Company bringing together the 2nd (Boston Beer Co.) and 13th (Dogfish Head) biggest producers of craft beer in the U.S. It’s a massive move that caused shockwaves throughout the craft beer industry and beyond. Craft beer is no longer in its startup phase: It is big business, which sometimes warrants massive moves that can shift the entire trajectory of the market with it.
Of course, Boston Beer Company bringing the Dogfish Head brand onboard also comes with the totemic leadership of its founder, Sam Calagione, who will sit on Boston Beer Company’s Board of Directors. Calagione has always been an outspoken and vibrant voice in the craft beer community who frequently zigs where others zags and takes pride in the innovative spirit on which Dogfish Head has built its market share. With the new merger comes a new role for Sam and a new path for Dogfish. In the days following, beer drinkers have voiced valid concerns that the Dogfish brand might get diluted or complacent post-acquisition. True to form, Calagione thinks otherwise and is rather bullish on what the merger can do for his brewery.
I asked Sam five questions about what life looks like for Dogfish Head in a post-merger world, what beer fans can expect from the brewery, the collaboration opportunities that are now available with Boston Beer Company and more. Here’s what he said.
Is brewing beer your dream job? The new Samuel Adams LongShot American Homebrew Contest is helping homebrewers go pro. This contest will award “brewership” and a scholarship to a renowned brewing institute to help homebrewers pursue brewing professionally.
St. Paddy’s Day is right around the corner, but the festivities often begin days in advance. Hosting a party, heading to a parade or fun at the pub are some of the many ways one can embrace their inner Leprechaun. But, for the love all things Michael Flatley, please refrain from drinking bad, green beer. Finding a quality beer that pays homage to Ireland isn’t that difficult; there exists many easy-to-access, readily-available beers one can enjoy at nearly any bar or purchase in any store.
ABV: 5.4% | IBU: 18
Do you have a propensity to get a little fresh with blondes? If you do, go to Helles… Samuel Adams Fresh as Helles Lager, that is.
Ahh, the Munich classic provides familiar tastes that comforts one like a blanket on a cold winter’s night, and when the beer is constructed by a modern craft brewer there is the added bonus of exquisite quality and innovation. Sam Adams Fresh as Helles is that combination of classic comfort with a modern craft-beer spin.
Pull up a chair, turn on the Weather Channel and relax, because Sam Adams has two beers ready to match anything Mother Nature can throw at ya! Samuel Adams, no stranger to seasonal releases, is introducing drinkers to two new seasonal beers: Samuel Adams Hopscape and Fresh as Helles. Ashley Leduc, Sr. Communications Specialist at Sam’s, explained the reason for two seasonal releases in a press release, “The brewers felt that these two brews capture the essence of the ever-changing season across the country from January through April.”
Sam Adams brewers lose a bet, Short’s announces expanded distribution, and Fort Collins Brewery has a new image. These are just a few of the latest stories in the craft brewniverse. Keep reading to find out more in this edition of the Weekly Growler Fill.