#untappd Archives – PorchDrinking.com
Welcome to the second installment in our new series! Untappd Potential is our chance to defend a beer that has a middling rating on Untappd, break down the negative user reviews and convince you to let your taste buds be the judge. (If you want some background on our inspiration for this series or more information on the Untappd app, check out our first article.)
Today’s contender: Avery Brewing Company’s Bug Zapper.
Welcome, readers! We’re kicking off a new series called Untappd Potential. The inspiration came to us when we realized how many beer lovers have fallen into the routine of checking Untappd to see a beer’s score before deciding to try it or not. (If you’ve been living under a rock, Untappd is a popular networking app for beer drinkers to check in and rate what they’re drinking. It aggregates scores on a scale of 1-5, and drinkers can rate in increments of .25.)
The growth of craft beer and social media have followed somewhat similar trajectories. Both have become dominant forces in the day-to-day lives of many Americans, and both have become intertwined – for better or for worse. In its best sense, the availability of social media allows craft brewers to connect with their patrons and for beer lovers to socialize and discuss with one another, expanding their passion and knowledge of the industry. In the worse sense, social media platforms like Twitter and Untappd offer anonymous critics a vehicle through which to hurl insults, often unwarranted, at breweries.
One night shortly after my mother-in-law moved to the small town of Greenfield, Indiana, I found myself itching to explore the area. I wasn’t expecting a whole lot in the way of craft beer, but I was pleasantly surprised.
As a kid, I absolutely loved Whoppers. I’d beg my parents to let me get them every chance I could, and if they gave in, I’d have a small box gone in about 10 minutes. I can still remember the way they melt in your mouth, and am now pretty sure I’m going to the store to get a box. Wait. It turns out, there’s something even better.
Whether or not you use Untappd as a personal journal or to brag to your friends that you’ve just tried Duck Duck Gooze, there’s really no argument that it remains one of the best beer apps out there. The ability to browse tap lists or track down the latest juice bomb that just dropped in your city, the app has come a long way. After a merger with Next Glass, a wine and beer identification and recommendation app, Untappd co-founders Tim Mather and Greg Avola were then able to “transition into full time roles within Untappd as well as hire on more staff to speed up our feature development and make the platform even better for the community.”
As a beer nerd and a smartphone addict, I absolutely love the fact that there is an app that caters to my vices. I log my beers religiously, often adding locations and photos. The ability to look back at beers I’ve consumed can be helpful because sometimes I simply can’t remember if I’ve had a beer before. There is, however, one feature that I no longer use. I don’t rate beers on Untappd anymore.
It should come as no surprise that Colorado breweries rank amongst the highest when comparing the best breweries in the industry. Such was the case once again when social beer app Untappd released it’s most recent update on the top rated breweries …
Oskar Blues and the CAN’d Aid foundation help out Flint residents, Asahi considers a bid for Grolsch and Peroni, and Untappd has a new owner. These are just a few of the craft beer news stories you need to know. So, what are you waiting for? Crack open a cold one and get to reading this edition of the Weekly Growler Fill.
What do holidays, baseball stadiums, and corn all have in common? They are all topics discussed in the craft beer news of this week’s Growler Fill. Find out if your stadium has the best beer, read about why adding corn to the brew may not be so bad, and tell me what you drank for IPA Day.